October 23, 2018 / by loispadovani / Healthcare
Enhancing the patient journey is a strategic priority for more healthcare organizations, so marketing is shifting focus to support that objective. As a result, content marketing is a hot trend in healthcare, with 83% of organizations currently using it, up from 69% in 2017, according to research by True North Custom. It’s also going to […]
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A Key Step to Improve Healthcare Content Marketing ROI
October 23, 2018 / by loispadovani / Healthcare
Enhancing the patient journey is a strategic priority for more healthcare organizations, so marketing is shifting focus to support that objective. As a result, content marketing is a hot trend in healthcare, with 83% of organizations currently using it, up from 69% in 2017, according to research by True North Custom. It’s also going to […]
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Next Generation Trust: Nurturing Client Relationships with How-to White Papers
October 5, 2018 / by loispadovani / Finance, Marketing
Next Generation Trust, a custodian of self-directed IRAs, has created a white paper program that caters to the needs of current clients while offering valuable content to attract prospective clients. I just completed the latest addition to its white paper library: Avoiding a Prohibited Transaction for Your Self-Directed IRA. Next Generation Trust’s white papers are […]
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